Privacy Policy

Last Updated: 20.08.2026

At Southern Attire (“we”, “our”, or “us”), we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect the information you provide while using our website.

By accessing or using our website, you agree to the terms of this Privacy Policy.

1. Information We Collect

We may collect the following information when you visit or make a purchase from our website:

• Name
• Email Address
• Mobile Number
• Billing & Shipping Address
• Payment Information (processed securely through our payment partners)
• Order History
• IP Address, Browser Type, and Device Information
• Cookies and Website Usage Data

2. How We Use Your Information

Your information is collected to:

• Process and fulfil your orders.
• Provide customer support.
• Send order confirmations and shipping updates.
• Improve our website and services.
• Prevent fraud and unauthorized transactions.
• Comply with applicable legal and regulatory requirements.
• Send promotional communications (only where permitted by law or with your consent).

3. Payment Security

All online payments are processed securely through trusted third-party payment gateways, including Razorpay. Southern Attire does not store your complete credit/debit card details, banking credentials, or UPI PINs.

4. Sharing of Information

We do not sell, rent, or trade your personal information.

Your information may be shared only with trusted third parties when necessary, such as:

• Payment gateway providers
• Courier and logistics partners
• Technology and website service providers
• Government or legal authorities where required by law

These parties are required to use your information only for the services they provide.

5. Cookies

Our website uses cookies and similar technologies to improve your browsing experience, remember your preferences, analyse website traffic, and enhance our services.

You may choose to disable cookies through your browser settings; however, some website features may not function properly.

6. Data Security

We implement reasonable technical and organizational measures to safeguard your personal information against unauthorized access, alteration, disclosure, or misuse. While we strive to protect your data, no method of transmission over the internet is completely secure.

7. Your Rights

You may contact us to:

• Access or update your personal information.
• Request correction of inaccurate information.
• Request deletion of your personal data, subject to applicable legal obligations.
• Opt out of promotional emails at any time.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites and encourage you to review their respective privacy policies.

9. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the revised “Last Updated” date.

10. Contact Us

If you have any questions regarding this Privacy Policy or your personal information, please contact us:

Southern Attire

Email: support@ssouthernattire.in

Phone: +91 9423576721
/+91 9850479542

Address: A6, Shambhavi Apartment, Near Millennium School, Karvenagar, Pune 411052. Maharashtra.